1. In order to connect Facebook Custom Audience, please go to Settings → Integrations, search for Facebook Custom Audience and click on Set up.
2. Fill in all fields in the dialogue window. Please be aware that all field are mandatory.
Here is the explanation of each field which has to be filled in to connect to Facebook.
|Name of the field||Short description|
|Facebook App ID||ID of the app which has to be created to enable business account and/or API connection|
|Facebook App Secret||Secure ID within the Facebook app for verification purposes|
|Facebook Access Token||An access token to enable API connection via the currently used Facebook app|
|Facebook Ad Account ID||ID which is assigned to each business account on Facebook to handle advertising|
|Custom audience lifetime||The number of days the segment from CrossEngage should be kept for on Facebook|
|Name of the field||Ways to obtain|
|Facebook App ID||By creating an app on Facebook Developers|
|Facebook App Secret||By creating an app on Facebook Developers|
|Facebook Access Token||By generating the token via Graph API Explorer on Facebook Developers|
|Facebook Ad Account ID||By checking the overview of your company's Ads Manager or Business Manager account on Facebook|
|Custom audience lifetime||Individual for each company, based on business needs|
3. Click on "Apply".